Before Google’s Android Wear and the Apple Watch, a startup called Omate was developing its own smartwatches which ran a stripped-down of Android.

We haven’t heard much from the company for a while, but this week Omate (in partnership with Tata Communications) is back with a new smartwatch that’s aimed at children. Although geeks might take a liking to the kiddie-friendly device too. That’s because the Omate x Nanoblock comes with a fun strap adorned with colorful mini LEGO-like blocks. It’s super charming!

The Omate x Nanoblock is a colorful tracking device for children

The watch was basically created to help parents keep track of their kids and comes packing features like 3G for mobile connectivity, two-way voice chat and a front-facing camera for taking photos. The smartwatch comes equipped with Tata Communication’s MOVE loT Connect SIM. Parents can subscribe to a 1-year data plan which includes 100MB of data/month.

The Omate x Nanoblock also bundles an alarm, pedometer, and stopwatch, as well as location-based services, so parents can keep tabs on the whereabouts of their children through a companion mobile app. Kids can engage in chats and send out SOS alerts to their trusted contacts.

The smartwatch has a battery life of 3-days and can be recharged using a magnetic charger. It will be available both in black and white and will go up for pre-sale in April. The product will start shipping in June exclusively in the US and Europe. Pricing has yet to be disclosed, but Omate will share more details at MWC 2018 at the end of the month.



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